If watching your favorite cricketers at work on small screen does not make you happy, and hopping to the stadium is not an option for you, there is another way to catch up with your favorite teams at the crease and that is by buying a ticket to one of the multiplexes of your city. The latest cricket news is: multiplex owners across the country have joined hands in their demands for hosting at least one IPL match per day throughout the entire Indian Premier League Season.

Back in 2008, the theaters across the country experienced the down turn in the true sense of the term, when the entire nation seemed to either cram up the stadium or got glued to the idiot-box watching the world of cricket getting mingled effortlessly with the world of glamour and Bollywood. But this season, the theater owners are not going to let the history repeat and they are determined to wrestle out the theater rights to show Indian Premier League matches. And in all fairness, the cine-owners are ready to share the revenues from the ticket sales with BCCI, who happens to hold the theater rights of the IPL matches .

IPL chief Lalit Modi seems to be in a mood of sharing the pie with everybody and so has obliged the theater owner by taking the decision of floating tenders to sell the show- rights for the 2009 season of the upcoming cricket tournament commencing on April 10. Modi holds that twenty-20 games lasting for no more than three hours, watching Indian Premier League matches in the theater will be good idea for the cine-goers. Of course, the double impact of live cricket and international cricket stars fighting it out in the shortest format cricket,  ensure more adrenalin rush, more drama and more value for your money than even the heady combination of Amir and his Ghajini can possibly give you.

If the multiplex owners are successful in securing the theater rights from BCCI, then you will be able to watch out the matches on big screen for a pocket pinch of as low as Rs150 to Rs 200, varying with the cities. However, it will not turn out well for at least one quarter and that is the Set Max, which has already spent a lot on the advertising campaigns after securing the cable telecast and DTH rights for India. However, from a practical point of view, theater rights to the multiplex owners are not going to affect their revenues in any way; in India, television is still the most inexpensive way of watching out live cricket and in the days of recession, the number of living room spectators are only going to soar up.

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3.25 Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."

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