The way the information is growing on the web, as also the manner in which the young generation is converging towards the net, it was but a matter of time before the august body of cricket, International Cricket Council (ICC) also made its present felt on the web officially. So, it has entered into a strategic deal for providing all kind of information pertaining to the administrative functioning of cricket with Yahoo, and now all the information can be accessed from the website of Yahoo for any happening or confirmation of a controversy emanating around ICC, or any other cricketing nation.
On the eve of entering into this deal with Yahoo, ICC Chief Executive Haroon Lorgat opined that he would see interesting and progressive developments in the cricket related content dealt with an innovative manner, particularly for the cricket websites. This partnership initially would be for a period of three years, and as per the terms and conditions of this partnership, Yahoo would have exclusive rights to images, videos, interviews and player chats around all major ICC events.
The whole idea of entering into a tie-up with portal like Yahoo was on account of the massive outreach that Yahoo has and the exclusive nature of content that it would be able to access from ICC would widen the reach of the game of cricket to a large number of aficionados around the world.
It is a massive fillip in today's world where technology is the driver and the decision maker for the cause of cricket and as a logical conclusion for ICC as well. As separate link has been created to access the information relating to ICC on the Yahoo portal which has been named as iccevents.yahoo.com and it would be the online destination for all ICC tournaments, including the World Cup, the
Twenty20 World Cup and the Champions Trophy.
This partnership would give rise to development of corporate website of the ICC as also the events of different kinds organized by ICC, and it would lead to trailblazing path of innovation and would indeed be an enriching experience for the fans who like to depend upon the net to have a feedback on the fortunes of their respective teams.
